Nixon Watch – Price List and Dealer Finder

Nixon started in Encinitas, California, in 1998, when Andy Laats and Chad DiNenna launched a small watch collection aimed at surf, skate, snowboard, and fashion shops. Instead of copying traditional watch brands, Nixon built its name around bold designs, oversized cases, action-sports culture, music collaborations, and casual everyday watches. Popular collections now include the Time Teller, Sentry, 51-30 Chrono, Regulus, and Siren.

Official Website: nixon.com / Headquarter: Carlsbad, California, United States / Founded: 1998 / Founder: Andy Laats and Chad DiNenna

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Nixon Price List Overview (How much does a Nixon watch cost?)

Below are the estimated prices for the most popular and commonly purchased Nixon watch models. Nixon watch prices may vary based on the model, condition, age, rarity, materials, retailer, location, and current market demand. Use these price estimates as a general guide when buying, selling, or valuing a new or pre-owned Nixon watch.

Watch Model Price Range (USD)
Nixon Time Teller (amazon / ebay) $60 – $175
Nixon Time Teller Leather (amazon / ebay) $60 – $175
Nixon Time Teller Chrono (amazon / ebay) $125 – $300
Nixon Sentry Stainless Steel (amazon / ebay) $140 – $350
Nixon Sentry Leather (amazon / ebay) $100 – $275
Nixon Sentry Chrono (amazon / ebay) $175 – $425
Nixon 51-30 Chrono (amazon / ebay) $250 – $650
Nixon 51-30 Chrono Leather (amazon / ebay) $225 – $625
Nixon Corporal Stainless Steel (amazon / ebay) $100 – $275
Nixon Regulus (amazon / ebay) $90 – $225
Nixon Staple (amazon / ebay) $75 – $175
Nixon Siren (amazon / ebay) $75 – $190
Nixon Base Tide Pro (amazon / ebay) $90 – $225
Nixon Drifter GMT (amazon / ebay) $175 – $375
Nixon Spectra Automatic (amazon / ebay) $250 – $500

Why Are Nixon Watches So Expensive?
Nixon watches can cost more than ordinary department-store fashion watches because the company creates its own recognizable cases, dials, bracelets, color combinations, and action-sports features. Models such as the 51-30 Chrono use an especially large stainless-steel case, solid bracelet, chronograph movement, rotating bezel, and high water-resistance rating, all of which add to the manufacturing cost. Nixon also produces specialized tide watches, durable digital models, solar-powered watches, automatic watches, and limited collaborations with musicians, artists, skateboard companies, and entertainment brands. You are partly paying for the distinctive Nixon design language rather than simply buying a basic watch with the company’s logo printed on it.

Nixon is not priced like a traditional Swiss luxury brand, however. Most current models sit in the affordable-to-midrange category, with the Time Teller and digital watches near the lower end and the 51-30 Chrono, automatic models, special materials, and limited collaborations near the upper end. Retail prices can also look high compared with discounted prices because previous colors and discontinued editions are frequently sold below their original list price.

Are Nixon Watches a Good Investment and Are They Worth Buying?
A regular Nixon watch is usually not a financial investment. Common Time Teller, Sentry, Corporal, and digital models will often sell for less than their original retail prices after they have been worn. Nixon releases many colors and variations, which gives buyers plenty of choice but can limit the scarcity of standard models. Buy one primarily because you like its design, size, features, and connection to surf, skate, music, or street culture.

Certain discontinued watches can perform better on the secondhand market. Older automatic models, uncommon 51-30 editions, early Nixon watches, sold-out artist collaborations, and licensed collections connected to bands or entertainment properties may attract collectors. Their value still depends heavily on demand, condition, originality, and whether the box, paperwork, spare links, and special packaging remain included.

Nixon watches can be worth buying when you want something more distinctive than a plain everyday quartz watch. The Time Teller is simple and easy to wear, the Sentry works well as a casual dress watch, the Regulus is designed for rugged digital use, and the 51-30 Chrono delivers the oversized look for which Nixon became famous. The best value usually comes from buying an authentic model during a sale or choosing a clean pre-owned example at a sensible discount.

Nixon Dealer Near Me

The easiest way to find an authorized seller is to open the official Nixon dealer locator and enter your town, city, postal code, or full address. Adjust the distance setting if the first search does not show enough stores. The results can include the dealer’s address, telephone number, website, directions, and approximate distance from your location. Call before making a long trip because a listed retailer may carry Nixon products without stocking every Time Teller, Sentry, Regulus, or 51-30 variation. You can also use Nixon’s official contact page when you need help confirming a retailer, locating a particular model, or arranging service.

Buying through a licensed Nixon dealer is especially important when you want the manufacturer’s warranty. Keep the dated receipt, order confirmation, warranty information, packaging, and model details after your purchase. Nixon’s warranty applies to qualifying defects for two years from the original purchase through an authorized dealer, but it does not work like accidental-damage insurance. Scratches, worn straps, broken crystals, water damage caused by improper use, battery depletion, and normal wear may not be covered.

Buy Pre-Owned and Used Nixon Watches

Pre-owned Nixon watches are widely available, making it fairly easy to find a discounted Time Teller, Sentry, Regulus, Corporal, or 51-30 Chrono. Used listings are also useful for finding discontinued colors and collaborations, but check the model number, condition, bracelet size, water exposure, and seller carefully before buying.

Buy Pre-Owned/Used Nixon Watches on eBay
  • Confirm the exact Nixon model and reference: Nixon has released a huge number of colors, collaborations, case finishes, straps, and bracelet combinations. Ask for a clear photograph of the case back and compare its model or reference number with the dial, case, bracelet, and seller’s description. A listing simply called “Nixon watch” does not give you enough information to judge its correct value.
  • Check oversized watches for heavy wear: Large models such as the 51-30 Chrono can pick up scratches and dents around the bezel, case edges, crown, pushers, clasp, and bracelet. Make sure the chronograph starts, stops, and resets correctly. Also confirm that the crown threads properly and that the rotating bezel, date display, and individual subdials work as intended.
  • Ask about water use and pressure testing: Many Nixon watches were designed with surfing, swimming, and outdoor use in mind, but an old water-resistance rating does not guarantee that a used watch is still properly sealed. Gaskets age, batteries may be replaced incorrectly, and previous owners may have opened the case. Have the seals and water resistance tested before taking a used Nixon watch into the water.
  • Make sure the bracelet will fit: Replacement links for older or discontinued Nixon bracelets are not always easy to find. Ask for the watch’s current wrist measurement and confirm whether the original spare links are included. A cheap used watch may no longer be a bargain if you need to hunt down a matching bracelet, clasp, crown, pusher, or proprietary strap.
  • Pay attention to discontinued collaborations: Nixon has produced watches connected to bands, artists, movies, skate brands, and other cultural properties. Check that any special dial, engraving, case back, strap, packaging, and accessories match the original release. Limited-edition wording alone does not guarantee rarity or high resale value, so compare several completed sales before paying a collector-level price.

Nixon Watch FAQ

Where are Nixon made? Who owns them?
Nixon is an American watch and accessories brand headquartered in Carlsbad, California, with its roots in nearby Encinitas. Its watches are generally manufactured through overseas production partners, and many models use Japanese quartz or automatic movements. The exact country of manufacture can vary by model and component, so check the case back, packaging, or official specifications for the particular watch.

Nixon was acquired by Billabong in 2006. A 2012 transaction later created an ownership arrangement involving Trilantic Capital Partners, Billabong, and Nixon management. Nixon has since operated as an independent lifestyle brand, but a simple, current public breakdown identifying every beneficial owner and percentage is not prominently published by Nixon. For that reason, older ownership percentages should not automatically be treated as its current ownership structure.

How many Nixon are made in a year?
Nixon does not publicly provide a reliable annual watch-production figure. The company sells through its website and a broad network of licensed retailers, and it has distributed products internationally, but that does not reveal how many watches leave its factories each year. Production will also vary as permanent collections, seasonal colors, limited collaborations, and discontinued models move in and out of the catalog. Be cautious with websites that claim a precise yearly number without citing a recent Nixon statement or company filing.

How often should I service a Nixon watch?
There is no single mandatory interval that fits every Nixon watch. A quartz Nixon may mainly need a fresh battery every few years, along with an inspection of the gasket, crown, pushers, and seals. Nixon’s battery service can include replacing the battery, checking and lubricating the gasket, resealing the case, and pressure-testing its water resistance. Do not leave a dead battery inside the watch for years because leakage can damage the movement.

An automatic Nixon may benefit from a full mechanical inspection roughly every three to five years, or sooner if it begins losing time, stopping unexpectedly, winding poorly, or producing an unusual sound. A surf or dive-style Nixon should have its water resistance checked regularly, particularly after a battery change, hard impact, crown repair, or case opening. During the two-year warranty period, use an authorized Nixon service technician because unauthorized opening or repair can affect warranty coverage.

Are Nixon watches waterproof?
Nixon watches are described as water-resistant rather than completely waterproof. The rating differs considerably by model. Some watches are intended mainly for everyday splashes, while models such as the Siren and Regulus may carry a 100-meter or 10 ATM rating. Certain larger sport watches may offer even greater rated resistance. Always check the exact model rather than assuming that every Nixon watch is suitable for swimming or surfing.

Water resistance can weaken as gaskets age or after the case is opened. Do not press buttons, operate a crown, or adjust a watch underwater unless Nixon specifically says the model supports that use. Leather straps, damaged crystals, loose crowns, missing pushers, and untested vintage watches should be kept out of the water even when the watch originally had a high rating.

Does Nixon offer a warranty?
Nixon offers a two-year limited warranty covering qualifying defects in materials and workmanship from the original purchase date when the watch is purchased through an authorized Nixon dealer. Proof of purchase is important. The warranty generally does not cover ordinary wear, scratches, batteries, crystals, straps, bracelets, accidental damage, theft, misuse, or damage caused by incorrect exposure to moisture.

The warranty may also be affected when someone other than an authorized Nixon service technician opens or repairs the watch during the warranty period. A secondhand Nixon may not include transferable coverage, particularly when the original receipt is missing or the watch was initially purchased through an unauthorized reseller.

How can I tell whether a Nixon watch is authentic?
Start by identifying the reference or model number on the case back, tag, receipt, or packaging. Compare it with official Nixon product photographs or the Nixon product archive. The case shape, dial layout, hands, logo placement, crown, pushers, bracelet, buckle, case-back artwork, water-resistance marking, and color combination should all correspond to a real Nixon configuration.

Poor printing, incorrect fonts, uneven chronograph subdials, lightweight bracelets, rough engravings, nonfunctioning complications, and model numbers that lead to a completely different watch are warning signs. Keep in mind that Nixon has released many unusual legitimate designs, so a strange color or graphic does not automatically mean the watch is fake. When the price is suspiciously low, request clear photographs of the actual watch and buy through a marketplace that provides returns and buyer protection.

This article was written by Liam . It was last updated on October 13, 2026. Give it a like or share if you found this article useful. Contact us if you want to improve this post.